As an agency specializing in the healthcare sector, we see ourselves primarily as marketing experts and creative people with a strategic focus. We understand and communicate healthcare – in a novel, surprising and persuasive way. On all channels. Whether interactive, print or expo – we ensure lasting brand impressions.
We understand ourselves as a pulse generator and a long-term partner in the development process of brand and communication strategies. The question we ask ourselves is: What is important for the doctors in the corresponding indication? How does the buying process work in detail? Which media will be used in which way? What concerns, wishes or fears does the patient have? That way we create the basis for valuable brand relationships – for people and businesses.
An accurate research of scientific basics is always the requirement for a successful healthcare marketing conception. A deep understanding of the target group makes the difference. It is about understanding the need structure and communication processes. Here we develop passion and meticulousness – being it in the patient as well as in the specialist group communication.
The “look and feel” of a brand should be consistent across all formats. For print production that means detail work, because in the end printed material is also a haptic experience.
We develop digital media with usability and the healthcare brand in mind. That way we can ensure that brand experiences are consistent also in the digital world. Because our world changes quickly we monitor the digital development und user behavior in the healthcare market everyday.
Founder / Owner
Founder / Owner
Managing Director /
Head of Consulting
Head of Digital
Senior Brand Consultant