CAMPAIGN

SYNVISC® (HYLAN G-F 20) – STAYS IN SHAPE LONGER

CLIENT
Sanofi-Aventis Deutschland

In a healthy joint, the synovial fluid simultaneously assumes a lubricating and buffer function and thus protects against excessive abrasion and damage caused by impacts, for example. Synovial fluid has special visco-elastic properties by nature. Synvisc® (Hylan G-F 20) is modeled on natural synovial fluid and optimized for viscosupplementation in the joint through a special double cross-linking of molecules.

Our services:

  • Re-branding of the overall appearance
  • Creative campaign
  • Roll-out in all specialist-relevant off- and online channels